Get Approved

Our financing approval forms make it easy to take home a New Ford.

View Offers

Body Shop

Have a bad accident? Get it fixed up at our premiere body shop!

View Offers


Get the finest of Ford parts through our dedicated parts department.

View Offers

Trade-In Value

Discover what your current vehicle is worth so you can afford that upgrade!

View Offers

Customer Testimonials

I have to commend your office, especially Rachel Martin, on her continuous effort to try and find the truck we were looking for. Rachel was courteous and thorough in her replies. She went above and beyond trying to help us and when a question was asked she first confirmed with the manager on call that what she was relaying was correct. As a customer it is greatly ... tly appreciated and as a supervisor I expect that of my employees. Thank your again, Cheryl
Cheryl C
Polo Raya was friendly, outgoing and has excellent product knowledge. He listened to my list of needs and wants in a car. We took a test drive and I was hooked. Polo's after the sale care is extraordinary. Tyler Potter was very easy to deal with and made the experience very enjoyable. He gave me my desired car trade in amount and Adam Crockett sealed the deal with an ... th an excellent lending rate and went over all the numbers. I started coming to Broadway Ford because of there service department. The way they fixed my water in fuel problem I was having with my 2012 Ford SD F250. Now the Sales side has hit a Home Run !!!! 5 Star Dealer, Sales and Service Thank You..Bob G
Bob G
Last week we had an emergency with our Ford Freestyle (a marmot hitched a ride in the engine somewhere in Jackson, WY) and Jason was the service advisor handling the car. As your shop was quite busy, ahead of the upcoming long weekend, he was not sure how quickly the damages could be assessed and fixed. He exceeded expectations by getting the problems resolved quickly ... so we could get back on our road trip. We did not encounter any other issues and made it home safely. We would like to extend our thanks to Jason. Hope you have some sort of employee recognition program because he certainly deserves a gold star for his service.
Carolann G
Polo & Marlow were very nice and helped me. I came in to ask about an airbag recall and they checked it out for me. I will come back again if have a problem with my Ford Edge. Thank you ~ Elcie
Elcie W.
I had just bought a new Ford Explorer in Utah and was headed north when I noticed that an exterior rubber gasket at the base of the passenger window got sucked down into the door apparently when the window had been lowered. It was raining too, so I panicked. I called the nearest dealer, Broadway in Idaho Falls, and was lucky enough to be routed to Robert Wadsworth in ... the body shop. He handled the warranty through texted photos that I sent to his phone, and he had the replacement part the next day.. When I tried to arrange an appointment to have the new piece installed, Robert said, "You just show up and we'll take care of you" I think it took his shop all of 15 minutes to replace the piece and the work was perfect. My only regret: that I did not buy the car from Broadway. That is one impressive, modern facility. You could safely eat breakfast off the pristine floor of the huge service facility. Also, the service manger, Randy Cate, was very helpful answering questions I had about my new car. Thank you, Randy and many, many thanks to Robert

Why Choose Broadway Ford

Welcome to Broadway Ford. For 30 years all of us here at Broadway Ford have been committed to helping customers feel comfortable and relaxed throughout the car-buying process. We are proud to be one of the premier dealerships located in Idaho Falls, ID, offering one of the area’s widest selection of new and pre-owned ford cars and trucks. From the moment you walk into our showroom, you’ll know our commitment to customer service is unparalleled. We appreciate the fact that our customers come to us from surrounding communities, such as Blackfoot, Pocatello, Rexburg, Rigby, West Yellowstone and Jackson, Alpine, Afton, Wyoming, and beyond. Our reputation leads customers to travel farther for the best, and we hope our appreciation is evident.

With our team of kind and thoughtful automotive professionals, a pressure-free car buying experience is what we offer. Beyond that, we are committed to a straightforward, stress-free experience from purchasing to financing a new or pre-owned Ford, all the way through servicing and maintaining your vehicle. We build relationships that last, and we value every customer who has relied upon us over the last three decades. Our relationship with you will continue long after you have purchased one of our new or used Ford vehicles. We look forward to it.

Store Info

980 W Broadway St.
Idaho Falls, ID 83402
Sales: (855) 472-8127

Sales Hours

8:00 AM - 8:00 PM
9:00 AM - 6:00 PM
10:00 AM - 4:00 PM

Service Hours

7:00 AM - 6:00 PM
7:00 AM - 4:00 PM

Follow Us